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Format: Paperback / softback
Length: 186 pages
Publication date: 30 December 2020
Publisher: Business Expert Press
Explores how service processes can be designed to leverage the expanding range of opportunities for service providers and customers to co-create value. Readers will learn about frameworks for value co-creation and models for designing all types of service processes, as well as the unique challenges of designing knowledge-intensive services.
Edition number: 3 Revised edition